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Inlay Innovation: New Custom Inlay Brand from Metalcraft 

We specialize in offering a complete RFID solution to our customers. That is why we are proud to add our industry-leading RFID customization capabilities to our ability to design, develop and manufacture custom RFID inlays. That’s good news since the inlay is the most critical part of an RFID tag. We are introducing our new brand, Inlay Innovation. 

With Inlay Innovation, Metalcraft now offers a custom 360° approach to RFID construction. We design everything but the chip in-house, ensuring that every component of your RFID tag fits together perfectly. And being chip agnostic, our custom designs can fit any chip that you need. 

We understand how everything fits together, from the big picture to the fine details. That is how we can create custom inlays tailored to your application, offering enhanced tag performance and efficiency. We can find that “one in a million” custom design, often in less time than other companies would take to find you a good stock design.

Inlay Innovation Services and Capabilities Include:

  • Shear testing the bond strength of the conductive adhesive of the chip and antenna
  • Temperature exposure tests
  • Inlay design services
  • Contract converting services
  • Prototyping

RFID Inlays

Our robust custom inlay capabilities give you an advanced, customized RFID solution
save time save money

Save Time and Money

Why Inlay Innovation Could Be Right For You

The Benefits are Startling
  • Benefits Bullet Icon
    Partner with us to save time, money

    For some RFID applications, constructing a custom inlay is a cost-effective way to optimize your RFID tags and achieve the desired outcome of your RFID application. Custom inlays save time and capital by combining the engineering phase of tag construction with the design phase. By partnering with the RFID experts at Inlay Innovation, you can expect to go from tag design to final production in 12 months.

  • Benefits Bullet Icon
    Differentiate from the competition

    Custom inlays allow customers to better differentiate their products by offering a truly unique product and creating a more sustainable supply chain.

  • Benefits Bullet Icon
    360° RFID solution provider

    Beyond custom designs, we are committed to being your full-service RFID partner. Our identification experts will help you every step of the way, from the initial design of your tag through the manufacturing process.

  • Benefits Bullet Icon
    Designed and manufactured in the USA

    We offer US-based designs and manufacturing with a sustainable supply chain that will not disrupt you or your customers. From prototypes to production runs, Metalcraft can confidently meet customers’ RFID identification challenges.


High Tech with a Personal Touch

Inlay Innovation offers world-class inlay manufacturing and testing capabilities, as well as the technical expertise that rivals those of any larger organization in the RFID industry. But we offer something those larger companies don’t – service with a personal touch. We genuinely listen to our customers and are invested in their successes—which shows in our excitement as we continually communicate through every project and make it easy to do business with us. Our inlay design consultants work with you, reviewing specifications and defining objectives to develop custom inlay designs for specific applications. We delight in giving customers the flexibility, ease of use and technical solutions they need to meet ID demands not only today but into the future. This level of service and support is there for you always, genuinely defining ID Made Better®. 

Connect with Us About Custom Inlays

Custom Inlay White Paper

Discover why the design of the inlay is so important to RFID tag construction and how it can greatly affect the performance for your application in this white paper.

Download Now
custom inlay white paper

From The Asset Tracking Blog

2023 Best of Ames Award for Inlay Innovation

Inlay Innovation Receives 2023 Best of Ames Award

Ames Award Program Honors the Achievement

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Inlay Innovation

Made to Order - Custom RFID Inlays from Inlay Innovation

Did you know that Metalcraft's newest brand, Inlay Innovation, designs, develops and manufactures custom RFID inlays?

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metalcraft receives aim award

AIM North America Acknowledges the Winners of Annual Industry Awards

Metalcraft has won the Organization of the Year Award (AIM Award) from AIM North America for their achievements with Inlay Innovation.

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inlay innovation logo

Inlay Innovation Celebrates First Anniversary

We mark the first anniversary of Inlay Innovation by sitting down with Metalcraft President Kyle Bermel to discuss the achievements and what's next for Metalcraft's latest division.

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Inlay Innovation Logo

Metalcraft launches Inlay Innovation for RFID inlay design, fabrication

Wholly owned subsidiary will meet growing demand for a custom RFID inlay.

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Inlay Innovation Videos

For more than 72 years, Metalcraft has provided customers worldwide with durable, high-quality barcode labels and RFID tags.

But did you know that we also manufacture custom RFID inlays? Watch this video to learn more about our latest business venture, Inlay Innovation and how an inlay is created.

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More Inlay Innovation Videos See All

For more than 72 years, Metalcraft has provided customers worldwide with durable, high-quality barcode labels and RFID tags.

But did you know that we also manufacture custom RFID inlays? Watch this video to learn more about our latest business venture, Inlay Innovation and how an inlay is created.

What is RFID Frequency and Why It's Important

There isn't a one size fits all when it comes to frequency within RFID. One tag can work well in one country but not another. Rest assured, there are solutions to finding the best tag for you!

Printing and Encoding RFID Labels on the Printronix T4000

Check out how the TSC Printronix RFID Subject Matter Expert demonstrates how to:

- Setup a label on Bartender label software

- Print a barcode and human-readable

- Encode the data to the RFID Inlay The T4000 from Printronix Auto ID prints and encodes RFID labels with incredible speed and accuracy.

How to Calibrate the Sato CL4NX Plus

Watch as RFID Business Development Director Colynn Black goes into detail on how to SIMPLY calibrate the Sato CL4NX Plus thermal transfer printer. He calibrates the media and the RFID tags with the optimized settings using the RF Analyze feature.

Stay tuned over the next couple of weeks as he goes through the same process using the Printronix T4000 and the Zebra ZT410!

Contact Colynn on LinkedIn at

Purchase RFID Tags at