The Asset Tracking Blog

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April 17, 2025
Metalcraft Launches Global Universal RFID Tag For Seamless Worldwide Tracking

Metalcraft unveils the Global Universal RFID Tag—engineered for global compatibility, high performance on metal, customizable, and ideal for seamless worldwide asset tracking. Free samples available now.

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April 1, 2025
Metalcraft Launches RFID 7-Day Rush Program To Meet Urgent Customer Needs

Mason City, Iowa – [April 1, 2025] – Metalcraft, a leading provider of durable and reliable identification solutions, is proud to announce the launch of its new RFID 7-Day Rush Program. This expedited service is designed to meet the urgent demands of customers requiring fast turnaround times for specific RFID tag orders. The RFID 7-Day ... Metalcraft Launches Global Universal RFID Tag for Seamless Worldwide Tracking

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March 20, 2025
Metalcraft Unveils Innovative Paint Resist Container Labels For Enhanced Durability

Mason City, IA – Metalcraft, a leader in durable asset tracking solutions, is proud to introduce its latest innovation: Paint Resist Container Labels. Engineered to withstand the harshest conditions, these new labels offer exceptional durability, enhanced abrasion resistance, and superior protection against paint, graffiti, and chemicals. Designed specifically for public transportation, shipping containers, industrial processing, ... Metalcraft Launches Global Universal RFID Tag for Seamless Worldwide Tracking

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March 5, 2025
Metalcraft Becomes 100% Employee-Owned, Strengthening Commitment To Member-Owner Focus

Metalcraft is now 100% employee-owned, reinforcing its commitment to member-owner focus as it celebrates 75 years.

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February 18, 2025
Metalcraft And ARK Business Systems Announce Dani McBee As Account Executive

Metalcraft’s subsidiary, ARK Business Systems, welcomes Dani McBee as its new Account Executive, bringing her sales expertise and passion for RFID solutions to enhance customer efficiency.

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January 22, 2025
Cassidy Albertson Promoted To General Manager Of ARK Business Systems

(MASON CITY, IA, January 2025) – Metalcraft, Inc., a leader in customized identification solutions, is proud to announce the promotion of Cassidy Albertson to General Manager of ARK Business Systems, the business services sister company of Metalcraft. Albertson will also continue to lead the software engineering team at Metalcraft as Software Engineering Manager. ARK Business ... Metalcraft Launches Global Universal RFID Tag for Seamless Worldwide Tracking

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December 5, 2024
Metalcraft Adds ColorFast™ For Extended Outdoor Durability

Mason City, IA, [December 3rd, 2024] – Metalcraft is excited to announce that eleven of its top-selling products, including metal and foil barcode tags, Craftmark Polyester Barcode Labels, and many RFID label products, are now available with the ColorFast™ option. This Tedlar® laminate offers up to 10 years of outdoor exposure, greatly increasing the range ... Metalcraft Launches Global Universal RFID Tag for Seamless Worldwide Tracking

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December 2, 2024
Metalcraft Has Your Number

Serial numbers, barcode, and RFID – why not all three? Metalcraft is a data-driven company where numbers are our business. And we’ve got the tools and processes in place to back it up. With over 80% of the products we produce containing some form of serialization, we go the extra mile to ensure your data is high quality, ... Metalcraft Launches Global Universal RFID Tag for Seamless Worldwide Tracking

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November 1, 2024
Metalcraft’s New RFID Tag Doubles Long-Range Readability

Metalcraft introduces the Long Range Universal RFID Tag, delivering a 55-foot read range—double that of its top-selling tag. Built for harsh environments, it’s perfect for manufacturing, logistics, and asset management.

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August 7, 2024
Inlay Innovation Celebrates Third Year Anniversary

Metalcraft's Inlay Innovation brand celebrates three years of customizing RFID tags, resulting in cost savings, faster prototyping, and enhanced production capabilities.

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July 10, 2024
Terry Moritz Promoted To Account Specialist Lead At Metalcraft

Terry Moritz will lead the account specialist team at Metalcraft, supporting territory specialists and customers with quotes, proofs, and orders, drawing on her leadership experience from her role as an Account Specialist since 2014.

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July 10, 2024
Shari Vestweber Promoted To Account Specialist At Metalcraft

Metalcraft has promoted Shari Vestweber to Account Specialist, where she will leverage her product experience to support Territory Specialists and customers with quotes, proofs, and orders.

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June 12, 2024
Brandon Nicholson Promoted To Vice President Of Manufacturing At Metalcraft

Metalcraft has promoted Brandon Nicholson to Vice President of Manufacturing, where he will lead manufacturing operations, oversee supply chain activities, and drive continuous improvement.

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June 12, 2024
Cassidy Albertson Promoted To Software Engineering Manager At Metalcraft

Metalcraft has promoted Cassidy Albertson to Software Engineering Manager, where he will lead the software engineering team, manage metrics, budgeting, and strategic planning.

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June 10, 2024
Metalcraft Adds Three New Labels To Product Line

Metalcraft has added 3M Polyacrylic Labels, Tesa® 6973 Polyacrylic Labels, and Schreiner Color Laser Film to its product line, providing durable, high-performance labeling solutions for IUID and non-IUID applications.

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June 5, 2024
Laura Marzen Promoted To Technical Specialist At Metalcraft

Metalcraft has promoted Laura Marzen to Technical Specialist, where she will support staff, territory specialists, and customers with quotations and technical assistance.

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May 14, 2024
Metalcraft Recognized With Champion Award

Metalcraft was recognized with a United Way Champion Award for its outstanding generosity and creative fundraising efforts during the 2023 campaign, raising more funds than the previous year.

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May 1, 2024
Chadd Blanchard Promoted To Cybersecurity And Infrastructure Engineer At Metalcraft

Metalcraft has promoted Chadd Blanchard to Cybersecurity and Infrastructure Engineer, where he will lead cybersecurity threat assessments, incident response, and security implementation.

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April 29, 2024
Aaron Hobert Named Sales Support Engineer At Metalcraft

Metalcraft has appointed Aaron Hobert as Sales Support Engineer, where he will leverage nearly 30 years of experience to provide technical support to Territory Specialists and Inside Sales in developing and closing large opportunities.

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December 8, 2023
Joint Press Release: Metalcraft Acquires UID Label Division Of A2B Tracking To Expand Market Presence And Enhance Service Offering

Metalcraft has acquired A2B Tracking's UID Labels and Plates division, expanding its military industry presence and strengthening its identification solutions, while A2B Tracking will focus on their cloud-based asset management software.

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November 8, 2023
Metalcraft Could Revolutionize Retail Industry Inventory Tracking

Metalcraft has introduced the Universal Eco Mini RFID Tag, an affordable, eco-friendly solution for tracking items on metal surfaces, featuring 40% less material and a 25-foot read range, ideal for retail and other industries.

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October 19, 2023
Metalcraft Wins TLMI Award

Metalcraft's RFID Rearview Mirror Hang Tag won first place in the "Innovation, Single Application, Linerless & Sustainability" category at the 46th Annual TLMI Printing Excellence Awards, recognized for its innovation and high-quality design by an esteemed panel of industry peers.

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October 4, 2023
Inlay Innovation Receives 2023 Best Of Ames Award

Inlay Innovation received the 2023 Best of Ames Award in the Manufacturer category for its exceptional marketing success and contributions to the local community.

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September 13, 2023
Metalcraft Announces October Succession For CEO Steve Doerfler

Metalcraft will transition leadership on October 1, 2023, with Kyle Bermel becoming CEO and Steve Doerfler taking on the role of board chairman, ensuring continued innovation in identification products.

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August 24, 2023
Metalcraft Announces Promotion Of Marianne Alvarado To Vice President Of Sales

Metalcraft has promoted Marianne Alvarado to Vice President of Sales, where she will oversee sales operations, drive innovation, and strengthen customer relationships.

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April 6, 2023
Metalcraft Explores Growing RFID Market

As the RFID market grows, industries like retail and pharma benefit from enhanced traceability, inventory management, and security, with Metalcraft driving innovation in RFID technology.

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January 30, 2023
Metalcraft Employee Wins Patriot Award

Discover how a Metalcraft employee was honored with the prestigious Patriot Award, recognizing their exceptional support for the military and commitment to national service.

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January 6, 2023
Healthcare Business Review – Metalcraft Named Top Hospital Asset Management Solutions Provider

Learn how Metalcraft's RFID and barcode solutions enable hospitals like Monument Health to efficiently track medical equipment, ensuring compliance, availability, and durability in critical healthcare settings.

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December 28, 2022
Metalcraft Announces Signature™ Printed Nameplates

Metalcraft launches Signature™ Printed Nameplates, providing durable metal nameplates with high-quality four-color processing and variable information for precise asset tracking and property identification.

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December 20, 2022
Metalcraft Implements Digital Printing Technology

Metalcraft retires its 70-year-old 'AUTOGRAPHS' Printed Nameplates and introduces the advanced Signature Printed Nameplates, utilizing digital inkjet technology for enhanced image quality, precise color matching, and expanded opportunities in asset tracking and OEM applications.

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December 14, 2022
AIM North America Acknowledges The Winners Of Annual Industry Awards

AIM North America honors U.S. Senator Sherrod Brown, Metalcraft, and industry leaders Elizabeth Sinclair and Susan Flake with its annual AIM Awards for their exceptional contributions to advancing AIDC technology and innovation.

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July 1, 2022
Metalcraft Announces Promotions In Sales, Manufacturing

Metalcraft announces leadership promotions in sales and manufacturing to meet the growing demand for ID solutions.

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September 30, 2021
Metalcraft Announces Kyle Bermel As President

Metalcraft appoints Kyle Bermel as president, reinforcing its leadership and commitment to innovation while expanding expertise in RFID and barcode solutions.

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August 12, 2021
Metalcraft Launches Inlay Innovation For RFID Inlay Design, Fabrication

Metalcraft introduces Inlay Innovation, a new subsidiary dedicated to custom RFID inlay design, testing, and production, enhancing its supply chain and continuing its 70-year tradition of innovation in identification solutions.

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September 21, 2020
Metalcraft Announces DuraDestruct RFID Tags For Security Applications

Metalcraft introduces DuraDestruct RFID tags, offering tamper-proof security for applications requiring long read ranges and durable identification.

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