Metalcraft Earns High Customer Satisfaction Score

February 17, 2020
Metalcraft recently used Net Promoter Score to measure customer satisfaction

Customers Satisfaction Is Our Priority

At Metalcraft, we have great customers and we work hard every day to keep them satisfied. We regularly survey our customers to track their overall satisfaction and look for areas in which we can improve. Most recently, we decided to take things a step further using a metric called Net Promoter Score (NPS).

Net Promoter Score is a customer satisfaction benchmark that measures how likely customers are to recommend your business. So, we surveyed our customers and asked them “On a scale from 0-10, how likely are you to recommend us to a friend or colleague?” We were pleased with the results.

To see more about how NPS is measured, check out this NPS white paper.

How Is NPS Calculated

NPS is calculated on a 0-10 scale by taking the percentage of “Promoters” (those who rate the company 9 or 10 on the scale), minus the percentage of detractors (those who rate the company at 6 or lower). Ratings of 9 or 10 mean the customer is very likely to recommend the company to others.

NPS = Percentage (%) of Promoters – Percentage (%) of Detractors

Metalcraft’s 2019 score was 70, putting us at the top of our industry and showing our commitment to taking care of our customers.

While we are proud of this metric, we are definitely not satisfied and will continue to work to bring our customers the best overall experience possible – you can count on it!

 

Metalcraft NPS Graphics

 

Innovation and insight delivered to your inbox

Subscribe to our Newsletter ►

Recent Posts

Posts By Topic

Recent Posts

  • May 17, 2022

    Ultimate Guide to Asset Tracking

    Everything you need to know about asset tracking
  • May 12, 2022

    UID Labels and Labeling Simplified

    Unique Identification, or UID, is a required asset identification program set up by the US Defense Department (DoD). Metalcraft has helped customers with their UID compliance for nearly two decades.
  • May 9, 2022

    Your Guide To RFID Tags

    What are RFID tags and what are they used for? We answer that and a whole lot more in the guide to RFID tags